Online Graduate Certificate in Sports Analytics and Management

What are the program
start dates?

What are the program start dates?

Spring 2024

January 8

Summer 2024

May 6

Fall 2024

Late August

At a Glance

Lead in the $500 Billion Dollar Sports Management Industry

Examples of technology and analytics in sports management are everywhere: virtual reality, interactive spectatorship, mobile technology, Fantasy sports, e-sports gaming, social media, and performance data analytics, to name a few. To succeed, you need to drive these initiatives to maximize profits.

The Online Graduate Certificate in Sports Analytics & Management positions you to claim your place in what’s expected to be a more than 700 billion dollar market by 2026.1 In just 12-15 months, you’ll build skills in emergent technologies as they relate to data-driven decision-making, strategic management, sports analytics, social engagement, and evaluation — the skills you need right now to take charge of this fast-paced industry.

Program Objectives

Use Technology to Be Successful in Sports Management

Advance your career quickly with critical skills needed in the sports management industry. By graduation, you’ll be able to:


Examine Impact

Assess emerging trends in the global workplace and the impacts of ever-changing technologies and platforms such as social media.


Build Critical Relationships

Value the importance of ethical, intercultural, and agency/client/stakeholder relationships and use new leadership and communication skills within appropriate correspondence channels to establish them.


Use New Tools

Examine and demonstrate the use of analytic tools, both quantitative and qualitative, to provide descriptive, predictive, and prescriptive project data.


Develop Strategies

Create needs assessments and business plans that engage target audiences, and increase brand awareness, and improve the outreach of sports organizations.

Program Rankings

Build real-world experience in our career-focused, Online Graduate Certificate in Sports Analytics and Management program. Geared for your success, the program is: 

See How We Set the Standard


Taught by Experienced, Prestigious Faculty

Proven practitioners share their expertise in technology, analytics, and sport management to ensure you’re prepared for roles after graduation.


Developed by Experts

The curriculum provides deep knowledge and skills in areas of sports management that our council of leading professionals from top organizations identified as lacking in other sports management programs. 


A Comprehensive Curriculum

The curriculum has four pillars: global strategy, analytics and data-driven decision-making, technology enterprises, and revenue generation — so you’re fully prepared for a career in the sports management industry. 

AU was recognized by Princeton Review, Best Colleges 2023, with the title of College Gets High Marks. It also ranked for:

Ranked by College

Admission to American University’s online Graduate Certificate in Sports Analytics and Management requires an undergraduate degree from an accredited college or university.

Applicants will need to submit:

*The application fee is typically waived if the application file is complete within a three week period.

Study in a Career-Based Curriculum

Geared for long-term career success, the curriculum for our Online Graduate Certificate in Sports Analytics and Management was developed with insight from professionals in top organizations. You’ll have the opportunity to network with industry professionals, peers and students worldwide while you gain critical skills current to the industry. Graduate well-prepared to advance to a front-office role, ready to execute strategies based on analytics.

This project-oriented Online Graduate Certificate in Sports Analytics and Management program was designed to serve as a bridge across different sectors and industries with numerous experiential learning options. It was created by industry professionals and developed in consultation with a council of leaders from top organizations. Council leaders shared their insights regarding necessary skills for current and future roles of the industry, highlighting critical gaps between them and graduates of other sports management programs. In response to their feedback, American University was careful to craft its curriculum to leverage technology and data to provide graduates with next-generation sports management skills.

Alyssa Romano, Octagon Worldwide
Alyssa Romano is the vice president for Communication in the talent + properties division of Octagon. She manages the PR efforts for more than 50 Octagon athletes across the NFL, NBA, MLB, WNBA, and NHL. Her contributions helped win Octagon a Sports Business Award for Best in Talent Representation and earned her a spot on Cynopsis Media’s annual Rising Stars list in 2016.

Billy Stone, CBS Sports/KISWE Mobile
Billy Stone works to grow the brand for CBS Sports Spectacular at the CBS Sports Network. He also serves as an advisor for the mobile video startup, KISWE. His 30-year career includes owning his own sports production and distribution business for Ivy League Sports, MEAC Sports, and several professional and pay-per-view properties. He’s also consulted for DirecTV, inDemand, and AT&T UVerse for sports media.

Billy Walker, American University
Dr. William (Billy) Walker is the director of Athletics and Recreation at American. During his 30-year career in amateur sports and education, he’s served as the deputy director of athletics, professor, and head of the PE Department at the U.S. Air Force Academy. He’s also served as chair of the NCAA Division I Wrestling Committee, was a member of the NCAA Division I Men’s Ice Hockey Committee, and has testified as an expert panelist for the U.S. Department of Education Secretary’s Commission on Opportunity in Athletics.

Bram Weinstein, Ampire Media/Former ESPN Anchor
Bram Weinstein is the founder of Ampire Media, a podcast and digital media network specializing in the sports, technology, lifestyle, and gambling space. Bram also hosts “The Bram Weinstein Show” on ESPN 630, the Sports Capitol in his hometown of Washington DC. Bram has spent 25 years on air, including seven as an anchor at ESPN.

Christina Friedberg Filler, Amazon Web Services
Christina Friedberg Filler works for AWS re:Invent leading the sponsorship program’s strategy and execution. Previously she was senior manager of sponsorship activation with the Washington Nationals, working alongside Delta Air Lines, T-Mobile, Mastercard, Apple, and GEICO. Christina oversaw activations for events including Nationals Winterfest, the Nationals First Ladies Networking program, the 2018 MLB All-Star Game, and multiple MLB Postseason series.

Dean Hess, Nike
Dean Hess has more than 15 years of experience acting as an internal leader and an external adviser. Currently, he is an emerging-markets business consultant for the Nike Corporation. His specialties include international marketing, business strategy, and operations best practices including project management, organization design, and change strategies. Previously, he was a management consultant for Booz Allen, Freddie Mac, and ACME Business Consulting.

Ed Tapscott, Monumental Sports & Entertainment
Ed Tapscott has unique experience as a player, coach, agent, and executive in the sports industry. He’s currently the director of Player Personnel for the Washington Wizards NBA franchise. Previously, he was a consultant to the NBA and served as the CEO of the Charlotte Bobcats. He built them, the NBA’s newest franchise, to a viable business from a start-up operation. Tapcott’s also served as the general manager and interim president of the New York Knicks.

Jennifer Gallagher, U.S. Olympic Committee (USOC)
Jennifer Gallagher is the government relations manager of the USOC, where she’s served since 2013 and works with stakeholders for the advancement team for major global events. She’s also been the sports performance manager in the National Governing Body (NGA) space and USA Fencing and was the international games assistant at USOC Headquarters. Jennifer has held internships at the Department of State’s Sports Diplomacy program, the President’s Council of Sports, and the U.S. Department of Health and Human Services.

Jeremi Duru, AU Law / Author
Professor N. Jeremi Duru serves as a member of the U.S. Anti-Doping Agency’s Anti-Doping Review Board, the NCAA’s Committees on Competitive Safeguards and Medical Aspects of Sport, and the National Sports Law Institute’s Board of Advisors. He also frequently lectures and consults abroad serving as a visiting professor at the University of Sydney and the China University of Political Science and Law, and as a lecturer in the Union of European Football Association’s Executive Masters Program for International Players.

John Fitzpatrick, NFL Players Association
John Fitzpatrick is the marketing manager for Licensing & Business Development at the National Football League Players Association (NFLPA). His experience includes prospecting, account management, marketing support, product ideation, retail placement, and strategic planning. He’s previously helped develop products for a start-up called American Car Socks, and worked with D.C. United, Red Zebra Broadcast, and the Washington Redskins.

Kamini Sharma, Former UFC, ESPN, NHL Executive
Kamini Sharma has had an expansive career with the UFC, ESPN, the NHL, and ProServ. Most recently, Sharma served as vice president of Global Marketing at the Ultimate Fighting Championship (UFC) Previously, Sharma worked as marketing director at ESPN in London, England, the National Hockey League (NHL), and at one of the first athlete-representation agencies in the business, ProServe. Sharma is also considered a pioneer with organizations like Women in Sports and Events (WISE).

Matt Winkler, The Sports Event Marketing Experience (SEME)
Matt Winkler has blended more than 20 years of experience in the NCAA, NHL, WNBA, MLS, the Olympics, and the World Cup into innovative strategies for the sports, events, and higher education industries. He’s the founder and executive director of The Sports Events Marketing Experience (SEME), a premier sports career conference, and also founded, developed, brought to market, and administered the Georgetown University Sports Industry Management initiative (SIM), which once gained recognition as one of the top programs in the world by SportBusiness International. Mr. Winkler developed and taught Sports Communication & Media and Sports Marketing Management at AU and has frequently served as an expert resource for the media, quoted in outlets such as The Wall Street Journal, The New York Times, SportBusiness Journal, and NBC News.

Ryan Kuehl, Under Armour
Ryan Kuehl is the vice president of Sports Marketing and Sponsorships for Under Armour, Inc. where he strategically targets professional athletes, sport sponsorship opportunities, and endorsement contracts. Kuehl’s played for the San Francisco 49ers, Washington Redskins, and Cleveland Browns and was a Super Bowl 42 Champion for the New York Giants. Kuehl’s also served as an NFL Player Association Representative and member of the NFL Commissioner’s Player Advisory Council.

Shawn McBride, Sportradar
Shawn McBride is an executive for Sportradar, one of the worlds largest sports data and integrity firms. He provides integrated communications and sponsorship marketing counsel to clients and manages the growing U.S.-based team. A veteran of five Olympic Games, he has extensive experience providing strategic counsel to brands’ sponsorships of the MLB, NFL, and NCAA. Previously, McBride was director of talent and event marketing for Nobok Sports, where he developed events and negotiated media partnerships and endorsement deals for notable UK sports legends.

Wylie Chen, U.S. Soccer Foundation
Wylie Chen is the vice president of Programs & Grants for the U.S. Soccer Foundation initiatives and also serves as a board member for Children’s Cause for Cancer Advocacy. Previously, he worked at the Children’s Defense Fund as the senior manager for the CDF Freedom Schools program, the Advocacy Institute in Washington, DC, for U.S. Senator Ron Wyden of Oregon and has directed a language program at Da Hua High School in Taiwan. He also served on the DC Commission on Asian Pacific Islander Affairs, and he co-founded and co-chaired the DC Asian American and Pacific Islander (AAPI) Caucus. 

At the epicenter of impact, AU’s Washington, D.C. location leverages the proximity of the thriving business, sports scene, non-profit, NGO, and government sectors so the leaders of today can train the leaders of tomorrow.

The DC Experience (DCX), an optional on-campus residency, gives you the opportunity to connect with the campus and explore the unique cultural landscape and sports scene in the nation’s capital.

The DMV (DC, Maryland Virginia) is a hotbed of sports teams and leagues: Washington Nationals (MLB), Washington Commanders (NFL), Washington Wizards (NBA), Washington Capitals (NHL), Washington Mystics (WNBA), DC United (MLS), Washington Spirit (NWSL), DC Defenders (XFL) and six NCAA Division I athletics programs.

The DMV area has become a significant player nationally and worldwide outside the team competition space.  

Prominent DMV-based organizations include the NFL Players Association, /One Team Partners, Octagon, U.S. Soccer Foundation, MLS Players Association, Special Olympics International, President’s Council on Fitness, Sports & Nutrition, Aspen Institute Sports & Society, Athletes for Hope, and Under Armour.  It is also home to significant government relations offices for the NCAA, U.S. Olympic Committee, and NFL, as well as the hot betting space, FanDuel, Draft Kings, and Genius Sports. 

You’ll also immerse yourself in the AU community, enhance your relationships with faculty and other online graduate students, and meet with guest speakers from the sports field.

Success in the workplace requires more than possessing relevant knowledge. You must also know how to communicate your ideas, work with teams, make ethical decisions, think critically, and demonstrate cross-cultural competence.

To ensure critical knowledge and experience are attained through the curriculum, AU developed the Professional Studies Experience: a four-phase curriculum model that meets specific guidelines in each phase.

  • Core Courses: Work with a cohort of students from a variety of backgrounds and gain the broad-based knowledge today’s employers have deemed most important.
  • Practicum/Professional Experience: Gain real-world evaluation and data collection skills as you design and carry out evaluations.
  • Electives: Take one program-specific elective tailored to your industry and career goals.
  • Capstone: Harness what you’ve learned throughout your program to produce a capstone project.
  • Internship/Externship opportunities: The components of the class include an opportunity for an internship or to propose an externship and to write a final document applying all your learnings to the real-world experience.

With the knowledge and skills gained in this holistic curriculum, you’ll stand out as a professional with the complete skill set employers are looking for.

Two other initiatives support student and faculty mentoring:

  • Sports Business Association (SBA)
  • Annual National SEME Sports Career Conference

The Sports Business Association (SBA) is a group of 12-14 students who serve as volunteers and event staff for the annual sports career conference: The Sports Events Marketing Experience (SEME).

The SEME Conference is a two-day event with more than 200 attendees in the professional sports industry space. It convenes annually to provide professional development opportunities related to various aspects of the industry including teamwork, planning, event operations, marketing, and evaluation. The connections made with the faculty and speakers are invaluable.

Our 12-credit, online Graduate Certificate in Sports Analytics and Management program can transfer seamlessly into the online Master of Science in Sports Analytics and Management degree program so you can continue to build exceptional skills and experience for the current world of sports management.

When you transfer your 12 credits from the certificate, the degree can be earned within 9-12 months.

Course Descriptions

The online Graduate Certificate in Sports Analytics and Management consists of four courses that are each eight weeks long. 

Core Courses — 3 Credit Hours Each

This course provides students with the knowledge and skills necessary to effectively utilize data analytics for decision-making with a focus on equitable data practices. The course explores a range of topics related to data analytics, including data cleaning, data transformation, statistical analysis, data visualization and storytelling, and data-based decision-making. To improve organizational quality and overall efficiency, students learn how to analyze data using quantitative research methods with a value-added approach, use various analytic tools such as Excel, Tableau, and Power BI, create and interpret data visualizations, use predictive analytics to identify trends and patterns, and communicate findings to stakeholders. The course focuses on the practical application of data analytics in decision-making, with an emphasis on real-world examples, and students work on projects that involve analyzing data sets to make decisions in various contexts. 


  • Examine the importance of data and analytics for organizational decision-making.
  • Recognize how a value-added approach to quantitative research can be applied to understanding data.
  • Differentiate between primary and secondary data types, quantitative and qualitative data types, and various research methods that are appropriate for the data type.


  • Apply a value-added approach to analyze data in a research project. 
  • Analyze data to inform decisions and improve organizational quality and efficiency.
  • Design and structure reports and dashboards to effectively communicate data-driven insights to stakeholders.
  • Summarize and communicate findings to stakeholders.


  • Appreciate the ideas and considerations around data equity.
  • Appreciate the use of contextualization and the role of the researcher as it relates to data analysis using a value-added approach.

Students in this class learn the principles of managing a sports organization and gain a broad overview of the sports business marketplace, including the financial and accounting acumen necessary for success. You will examine various types of sports organizations and study topics such as fiscal and budgetary control, ownership, and day-to-day operations, as well as the techniques, tools, theories, and attributes required in sports leadership and management. You’ll also speak with a sports professional to learn how the concepts and practices in this course play out in real life.

Sample topics of discussion and examination include:

  • Globalization and social responsibility
  • Amateur, action, and recreational sport
  • Professional sports and sports agencies
  • Facility and event management
  • Sport sales, sponsorship, communication, and broadcasting
  • The future of sports in a virtual world

Examples of assignments and projects include:

  • Stakeholder interview with sports industry professional
  • Organizational analysis
  • Organizational data collection
  • Case studies

Course Outcomes

Upon completing this course, you should be able to:

  • Analyze the relationship between the structure of various sports leagues and organizations.
  • Explain the role that a sports franchise plays in the larger community in which it operates.
  • Examine the primary revenue streams and community/social touch points for sports teams and organizations.
  • Develop an understanding of the role sports media and events play in the success of a sports organization.
  • Appreciate the impact technology is having on the global sports industry.

This course explores sports analytics, messaging, and social engagement across all levels of sports (amateur, collegiate, professional) as well as the role of sports in American society. Students also examine issues of social responsibility and globalization in modern sports. Coursework focuses on a group project creating a comprehensive plan to use analytics in a sports organization. Through this assignment as well as reading, discussion, experiential learning, theoretical examination, policy analysis and development, and role play, students will examine the stereotypes, misconceptions, and social elements of a changing sports landscape.

Sample topics of discussion and study include:

  • Defining data and its uses in the sport industry
  • The role of analytics within social media and marketing
  • Quantitative analysis and reporting results in the sport industry
  • Data analysis and presenting findings in the sports industry
  • Using sports analytics for media relations and community relations
  • Assessing player and team analytics and building the face of the brand
  • Marketing and digital marketing analytics and the future of audience integration

Sample topics of discussion and study include:

  • Sport marketing analytics and communication plan
  • Strategy and data analysis
  • Case studies

Course Outcomes

  • Identify distinctions between various media (print, broadcast, digital, and social) and between sports news and editorial coverage.
  • Identify the stakeholders in the current landscape of public relations, marketing, promotions, and communications in the sports industry.
  • Describe how social media can be used to enhance and expand customer relationships for businesses in the local DMA (designated demographic market area).
  • Demonstrate effective marketing, outreach, and distribution skills.
  • Comprehend and implement strategic digital communications tactics and tools, including social media, online communities, blogs, search engine optimization/marketing, and others.
  • Apply the fundamental principles of public relations and media analysis within the context of sports media and management.
  • Choose and use appropriate metrics to analyze data for increasing revenue and operational efficiency.
  • Develop an understanding of the ethical issues involved in the sports, media, and communication industries.
  • Recognize that sports can be vehicle for social change and envision possibilities and opportunities for such change in the global sports arena.

This course focuses on quantitative methods in monitoring and evaluation research. Students develop an understanding of this often intimidating and difficult subject with an informative and clear approach. Topics covered include descriptive statistics, correlation, and graphical representation of data through inferential techniques, analysis of variance, and more. Coursework provides opportunities to design and apply quantitative evaluations and data collection instruments, appraise sampling methods, apply statistical measures to test hypotheses, deploy statistical software for quantitative data management and analysis, and produce descriptive and inferential analytical reports that meet professional standards in the field.

Sample topics throughout the course include:

  • Introduction to quantitative research
  • Sampling and questionnaire design
  • Collecting and managing quantitative data
  • Measures of central tendency
  • Correlations
  • T-test and analysis of variance
  • Regression analysis

Examples of assignments and projects include:

  • Research project using an organization in students’ communities
  • Data collection plan
  • Working with variables
  • Data analysis and visualization
  • Regression analysis

Course Outcomes

Upon completing this course, you should be able to:

  • Differentiate between different types of quantitative research.
  • Identify and describe the different types of validity and reliability.
  • Develop and test a hypothesis using quantitative research methods.
  • Apply various descriptive and inferential statistics.
  • Use statistical software for data management, analysis, and presentation of findings.
  • Evaluate different strategies to analyze quantitative data.
  • Comprehend the importance of ethical considerations related to the collection of quantitative data.

The Future in Sports Management

There’s strong growth projected for the sports management industry.
  • Entertainment and sports occupations expect 13% growth from 2021 to 2031, much faster than average2
  • North America held the largest share of the market in 20211
As organizations continue to respond to market needs and implement technologies like virtual reality (VR) to their events and use analytics to make decisions, you’ll be well prepared for roles with entities such as:
  • Sports leagues and teams
  • Athletes and athlete representation
  • Sports governance agencies
  • Non-governmental sports organizations
  • Private agencies and firms that are key stakeholders in the sports market
  • Sporting goods companies

Career Titles in Sports Management

Technology and analytic skills are needed across an array of roles to make evidence-based decisions.

  • Director of Operations
  • Sports Information Manager
  • Advertising Sales Representative
  • Sponsorship Sales Representative
  • eSports Manager

Career Services

American University’s Career Center offers its services to online and on-campus students as well as to all alumni, so you’ll continue to receive support for as long as you need it. This means you’ll have access to resources for your job search, career advising, internships, and scholarships. You can also network, look for jobs, and apply for positions by making an account at AU Career Web, our online career search tool.

The Office of Professional Studies offers career development workshops, and continuing education through industry-specific webinars with practitioners who discuss emerging trends in their fields. Our program directors, who are academic practitioners, act as mentors to current students and alumni alike.

Alumni Employers

As passionate change-makers, our alumni are responsible for using their skills to make an impact. You can join an incredible set of AU alumni who work in diverse roles across sectors at organizations such as:

  • AMB Sports and Entertainment
  • AU Athletics
  • BetMGM
  • Citi
  • Chicago Cubs
  • Creative Artists Association (CAA)
  • DC United (MLS)
  • Disney/ESPN Streaming
  • Fanatics, Inc
  • FanDuel
  • The Action Network
  • Maine Celtics
  • Major League Baseball (MLB)
  • Major League Soccer (MLS)
  • Monumental Sports & Entertainment
  • National Basketball Association (NBA)
  • National Hockey League (NHL)
  • NCAA
  • Postgame
  • Rockford IceHogs
  • New York Islanders
  • NCAA
  • Octagon
  • PNC
  • USA TODAY Sports
  • U.S Olympic Committee (U.S.O.C.)
  • Washington Spirit (NWSL)
  • WWE
  • YMCA

Learning Online

American University welcomes its online students as a part of its community. As an online student, you’ll learn from the same outstanding faculty and be held to the same learning standards as students who attend courses on campus. On-campus and online programs deliver the same outcomes, and important support systems, like career resources, are set up for online learners as well. The only difference is you’re allowed to learn when and where it’s best for you so you can earn your degree and advance your career without putting the rest of your career and life on hold.

We Bring AU to You

Our digital campus was intentionally designed based on extensive research behind what makes online learning successful. We combine advanced technology, hands-on experiences, and full access to the American University community. Here, you’re not an online student, you’re an AU student.

Rigorous Courses

Online courses are as challenging as their on-campus counterparts and taught by the same connected faculty members, influential guest speakers and prominent lecturers.

100% Support

New-student orientation, 24×7 help desk for technical issues, a student services coordinator, financial aid advisers and more are all available to ensure your success.

Expert Faculty

Home to some of the most acclaimed scholars and thought leaders in the world, you’ll learn from award-winning scholars and policymakers, diplomats, authors, artists, attorneys, scientists, journalists and more.

Collaborative Learning

Use virtual tools to talk about your coursework, work in teams with classmates, build strong connections, network with others and ask your professor questions and turn in assignments.

Military Education Benefits

American University is dedicated to supporting military service members, veterans, and their families.

As an online student in the Graduate Certificate in Sports Analytics and Management program, you can transform your military experience and leadership skills into new career possibilities as you earn your degree regardless of where you live or are stationed.

We support a full range of military education benefits such as:

Additionally, if you’ve served in any branch of the U.S. military on active duty within the past three years, you’re eligible for an application fee waiver. We accept transfer credits from military coursework, have a dedicated Office of Veterans Services to help connect you to benefits, and maintain an active Veterans Services Support Network.

We welcome you to learn more about our military benefits and how to apply for them.

Take Your First Step Today

Become an American University student. A passion for public service, an emphasis on active leadership, and a global outlook are the hallmarks of the American University learning experience. We create graduates who stand out from their peers as active, socially aware, and compassionate leaders who work toward creating meaningful change in our world.

Join Us.

To learn more about American University’s Graduate Certificate in Sports Analytics and Management, request more information, request an appointment, or call us toll-free at 855-725-7614.

Program FAQs

Developed by industry professionals who are well-known and highly experienced in their fields, our program will equip you to become a strategic sports manager possessing the skills needed to measure the impact that emerging technologies are having on sports organizations and society.

A council of top sports professionals from leading organizations advised on the curriculum development to ensure that it develops the current, relevant skill set needed today for professional success in sports management.

American University Online Graduate in Sports Analytics and Management provides multiple opportunities to work with sports organizations.

Admission requirements for the online Graduate Certificate in Sports Analytics and Management program include a bachelor’s degree from a regionally accredited college or university.

Applicants will need to submit the following:

*The application fee is typically waived if the application file is complete within three weeks.

A TOEFL score of 600 (or 100 on the internet-based test), a minimum score of 68 on the Pearson Test of English, or a minimum IELTS score of seven (7) is required. Additionally, applicants with international transcripts must have them evaluated course by course. For a list of acceptable evaluators, go to

Applicants will complete a phone interview with the program director and will need to submit:

No. While this program is geared toward those with prior professional experience, many of our students come from entirely different professional and academic backgrounds to make a successful change in their careers.

The online Graduate Certificate in Sports Analytics and Management program can be completed in 12-15 months at a full-time pace of two courses each semester. Taking more than two courses per semester is not recommended due to the rigor of the program.

No, there are no specializations offered.

Although the Graduate Certificate in Sports Analytics and Management program does not require the GRE, students with a GPA below 3.0 are encouraged to take the GRE for further evaluation. LSAT scores can also be evaluated in place of the GRE.

Our application deadline varies based on the term you are applying for. Please contact us for more information.

AU does not accept transfer credits for graduate certificate programs.

Our fall semester starts in late August. The spring semester starts in January. The summer session begins in May.

Financial aid is not available for graduate certificate programs. However, graduate students enrolled at least part-time in a master’s program may be eligible for federal loans. To apply, students must submit the Free Application for Federal Student Aid (FAFSA). Our FAFSA number is 001434.

No. This program is exclusively offered online. There will be opportunities for the learners to meet each other face-to-face but they are all optional.

Yes. The online MS in Sports Analytics and Management consists of 10 courses that you can complete in 20 months. If you decide to pursue the online MS in Sports Analytics and Management at a later date, you can use the 12 credits from the graduate certificate toward the full degree.

Yes, online students can easily request a Student ID online to take advantage of all the same resources as our on-campus students.

Program Resources | Industry Updates


Home to some of the most acclaimed scholars and thought leaders in the world.


Home to some of the most acclaimed scholars and thought leaders in the world.


Home to some of the most acclaimed scholars and thought leaders in the world.